- Dates
- 15–16 August 2023
- Venue
- Hoang Kim vegetarian restaurant, 348 Le Trong Tan, Son Ky, Tan Phu, Ho Chi Minh City
An idea from a partner
Hoang Kim vegetarian restaurant, Loving's partner in Tan Phu, is a familiar address for Saigon's plant-based diners. Its wish to create a meaningful event with Loving for its guests became the “Loving with our partners” programme.

Two lively days
Over 15 and 16 August 2023, the event welcomed more than 1,000 guests; more than 200 joined the lucky draw and more than 600 Loving products went home with customers.
Guests enjoyed buy-and-get Phở Loving offers and games with prizes.
On to more partners
Loving thanks Hoang Kim for co-hosting and its customers for their trust. After Hoang Kim, Loving planned to take the programme to other partners in order of registration.
Each partner is a touchpoint, bringing plant-based food closer to everyday meals.
Living to serve









